The DMA Needs a Paradigm Shift
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About Me
- RichJayLong
- Chicago, IL, United States
- Strategic marketing professional and thought leader successful at planning, implementing, managing and measuring consumer insight data-driven strategies and programs that deliver exceptional customer experiences and tangible results in corporate, agency and consulting environments. Areas of specialization include customer experience management (CEM), customer relationship management (CRM), database marketing, integrated marketing, interactive marketing, across many diverse industries. View my LinkedIn profile at http://www.linkedin.com/pub/rich-long/1/933/2a6
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